Virtuoso Energy has finally revealed its new name and launches a new website as part of an extensive rebranding initiative, with a goal of installing solar solutions on 1 million homes by 2040.
Solar solutions provider Virtuoso Energy has completed an extensive rebranding effort in response to recent accelerated company growth experienced over the past year. At the core of the rebrand is a name change from Virtuoso Energy to Zeno Renewables (Zeno), a focused purpose, an updated corporate logo, bolder brand colors, and a launch of a new website.
Since its inception in 2015, Zeno was focused on providing solar solutions to a myriad of sectors across Western Canada. With its rapid growth, a sharper more scalable approach to solar was required. This was driven by Zeno’s why statement of “Empowering those who want to do their part in reducing humanity’s environmental impact to secure our home for future generations.” Going through this process of refinement and internal analysis pushed Zeno to focus primarily on individualized solutions for people’s homes and personal lifestyles.
Amongst the many benefits that focus brings, meaningful job creation is one of them. Over the past 12 months, Zeno was able to create 5 times the number of jobs when compared to the previous year. This trend will continue in line with the growing demand for home solar solutions. It also recently celebrated its 150th five-star google review, making it the best rated solar home solutions provider in all of Canada.
“It’s been an incredible journey and we are excited with all that we have accomplished in a relatively short period of time. The rebrand is a significant milestone for the company and a unique opportunity for the Zeno brand to establish itself in the growing residential home solar solutions industry here in Canada,” said Kai Fahrion, co-CEO at Zeno. “The new Zeno brand will be a key factor in helping us reach our goal of installing solar solutions on 1 million homes by 2040.”
Part of the rebrand includes the launch of a new website, www.livezeno.com, which reflects the company’s strategic decision to focus its offerings on residential home solar solutions. The new website features a modern approach to selling solar solutions, enhanced use functionality, and a savings calculator that estimates your lifetime savings when you go solar.
“We are excited to launch our new brand and company website to our clients, partners, employees, and community members wanting to integrate sustainability to their everyday lives,” said Gursh Bal, co-CEO at Zeno. “Every bit of our brand and website was thoughtfully created with the intention of engaging visitors while making them feel empowered to making a positive difference for our planet.”
About Zeno Renewables
Zeno Renewables is a residential solar solutions provider that delivers comprehensive-turnkey solutions to homeowners across Canada. Driven by an ambitious goal to create a better, more sustainable future for everyone around the world, Zeno guides its customers to create long-lasting sustainable choices in their homes that leave a positive mark at a local and global level.
Name: Frances Teves, Marketing Manager
Organization: Zeno Renewables (Previously Virtuoso Energy)
Company URL: www.livezeno.com
Address: 5760 11 St SE, Calgary, AB T2H 2G1